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Home All Updates (128) SCOPE OF DIGITAL MAR
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SCOPE OF DIGITAL MARKETING FOR PROFESSIONALS The world is going digital and by the year 2020, all the companies around the world including India will have online presence and thus creating a lot of career opportunities. Today all the people round the world are spending lot of their time and money online this can be proved by the following data every second 6, 84, 478 items shared on Facebook, every second 1, 00, 000 tweets, every second 2, 00, 000, 0 Google search queries, every second 571 websites created, every second $2, 72, 000 spent online etc. Along with the large companies all the small and medium enterprises (SME) are making their online presence. WHAT IS DIGITAL MARKETING As you know marketing is the activity of maintaining the relationship between the buyers and sellers by selling and buying of the product. Similarly online advertising is a type of business promotion which uses internet to deliver marketing messages to attract customers. In online marketing you can promote product and services via websites, blogs, email, social media and mobile apps. To know more about digital marketing you can watch this video There are various job profiles for digital marketing fresher/ professionals- 1. DIGITAL MARKETING MANAGER- This is one of the highest positions in the field of digital marketing. The work of the digital marketing manager is to develop various strategies and has to manage campaigns that will drive more traffic to his website. But for this position fresher has to learn about marketing fundamental deeply and must have good experience to work at this post. 2. WEB DEVELOPER Web developers and designers are the people who create amazing websites for their customers. Their work is to create an attractive websites which can attract large traffic. If you want to make your career as a web developer you must learn coding and designing of websites according to Google parameter which will help you to get your website higher rank on search engine. 3. SOCIAL MEDIA EXECUTIVE This is the coolest job for you if you want to make your career in the field of digital marketing. As a social media executive you must have to make your website popular on social media, you can do it by tweeting, facebooking or by creating your blogs. But your job is not finished here you must have to keep check on latest social media trends. You must have the knowledge of all social media platforms. 4. CONTENT MARKETER/ WRITER If you think you are an amazing writer and you can write unique content then content writer is a perfect job profile for you. Thousands of job for this profile are there in the market because a website can get higher search ranking only if its content is good along with its architecture. For becoming a successful content writer you must have good English language knowledge and you must learn how to write good content because “Content is King”. In order to know what skills are required to become a good content writer you can go through this video Many more job roles are available for you in the current market if you are a digital marketing professional such as- • Analytics Manager. • SEO Expert. • E- Commerce Manager. • Email marketing Manager. There are thousands of job opportunities in the field of digital marketing because this is a most growing field. Students also can become digital marketing professional and can also do work from home and can earn as much as they want. But for becoming digital marketing professional first you have to learn all the marketing fundamentals and digital marketing strategies because if there is thousands of jobs in this field then there is also a lot of competition among the companies. If you cannot do well then you will be out of the race so first it is very important to join digital marketing course from any good institute and then start your career in digital marketing and earn as much as you want. If you want to learn digital marketing you can get enrolled into the job focused “Digital marketing” program started by ETL LABS Pvt. Ltd., Gomti Nagar, Lucknow. This program is mentored by IIT/IIM industry experts. You can visit us at
  • 2017-08-01T09:43:37

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Master Big Data Analytics Big Data Analytics is the process of examining data sets in order to draw conclusions about the information they contain. Learning about big data analytics is an ongoing process, and there are a variety of routes professionals and students can take to become experts in the field. For today’s marketing and IT professionals, big data analytics is rapidly becoming an essential yet multifaceted skill, and those who master big data analytics play a critical role in transforming their companies into data-driven organizations. To become a successful IT professional master big data analytics. Here are some reasons why you should master big data analytics- Big data creates career advancement opportunities for IT and other professionals. Big data analytics skills are useful in practically any setting, including learning environments. Big data is changing the way marketing and IT professionals are trained. Machine learning enables organizations to draw from past experiences to predict outcomes. Big data analytics knowledge is useful in many roles, including the C-suite.  Technology readily supports the collection, storage, and security of big data, but the real opportunity lies in big data analysis. Managers must learn tools for analyzing and visualizing information to communicate with data scientists. To get the most out of big data, companies must make big data a central business tenet. If you want to read more about why you should learn big data analytics? Then you can visit at- There are many job opportunities in the present market for big data analytics professionals. You can learn Big Data Analytics by joining Data Analytics course conducted by one of the best centers for big data analytics training, ETL Labs Pvt. Ltd. at Gomti Nagar Lucknow. ETL Labs is set up under the guidance of IIM Ahmedabad alumni. Course for big data analytics training is designed by our experts from IIM Ahmedabad. For more information about this training center, you can visit us at-
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